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TikTok CEO appeals to U.S. customers forward of Home testimony

N.H. Gov. Chris Sununu says TikTok should not be banned

TikTok CEO Shou Zi Chew appealed on to the app’s customers forward of what is anticipated to be a heated grilling within the U.S. Home Power and Commerce Committee this week, in a video posted to the platform Tuesday.

Filming from Washington, D.C., Chew emphasised the big scale of TikTok customers, small and medium-sized companies and its personal staff based mostly within the U.S. that depend on the corporate.

The message could preview his enchantment to lawmakers Thursday, the place he might be confronted with questions in regards to the capacity of its Chinese language father or mother firm ByteDance, and the Chinese language authorities, to entry U.S. consumer info collected by the app.

TikTok says it has labored to create a danger mitigation plan to make sure that U.S. knowledge does not get into the palms of a international adversary by means of its app. The corporate has stated U.S. consumer knowledge is already saved exterior of China.

However many lawmakers and intelligence officers appear to stay unconvinced that the data may be protected whereas TikTok is owned by a Chinese language firm. TikTok stated final week that the Committee on International Funding within the U.S., which is reviewing dangers associated to the app, is pushing for ByteDance to promote its stake or face a ban.

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Chew disclosed within the video that TikTok has greater than 150 million month-to-month lively customers, or MAUs, within the U.S., representing large progress from August 2020, when it stated for the primary time that it has about 100 million MAUs within the nation. That quantity consists of 5 million companies that use the app to succeed in their prospects, with most of these being small or medium-sized companies. He additionally stated TikTok has 7,000 U.S.-based staff.

“This comes at a pivotal second for us,” Chew stated, referencing lawmakers’ threats of a TikTok ban. “This might take TikTok away from all 150 million of you.”

Chew then appealed to customers on to share within the feedback what they need their representatives to learn about why they love TikTok.

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