iPhone Market Share Declines to Fourth Place Globally Forward of iPhone 13 Launch: TrendForce

iPhone’s market share fell from second to fourth place globally within the second quarter of 2021, in response to a report by market analysis agency TrendForce. The numerous fall available in the market share, when in comparison with that of Q1 2021, is a results of a decline in iPhone manufacturing. It additionally comes simply forward of the iPhone 13 launch that’s purported to happen later this month. With the iPhone taking place to the fourth place, Samsung, Oppo, and Xiaomi managed to take the primary three locations within the world market, the agency stated.

Based on the information shared by TrendForce, the iPhone market share dropped to 13.7 p.c within the second quarter. The agency stated that the quarterly whole iPhone manufacturing fell by 22.2 p.c quarter-on-quarter to 42 million items. The dip within the manufacturing was on account of the truth that the second quarter is the transition interval between final yr’s and this yr’s iPhone sequence.

Apple can be believed to proceed to have an adversarial impression on its gadget manufacturing within the second half of 2021 due to the current spike of COVID-19 instances in Malaysia and as a result of ongoing chipset in addition to element shortages.

However, the iPhone lineup is prone to get some enhancements and attain the second place within the third quarter. TrendForce additionally final month reported that Apple would preserve the pricing of its iPhone 13 sequence at par with the iPhone 12 fashions to draw some clients.

In its newest report, TrendForce talked about that the general world smartphone manufacturing fell by 11 p.c quarter-on-quarter within the second quarter to 307 million items. A year-on-year comparability, nonetheless, reveals a rise of round 10 p.c for the quarter.

The agency additionally famous that the worldwide manufacturing for the primary half of the yr got here to a complete of 652 million items, with a development fee of 18 p.c in contrast with the primary half.

Samsung retained the primary participant by each quarterly and annual manufacturing within the second quarter. It hit the manufacturing mark of 58.5 million items, although its share declined 23.5 p.c quarter-on-quarter, TrendForce stated.

After Samsung, Oppo got here in second place within the quarter. The manufacturing of the Chinese language firm that comprise the information from its sub-brands Realme and Oppo declined by 6.6 p.c quarter-on-quarter to 49.5 million items.

Xiaomi got here third with its smartphone manufacturing that got here to 49.5 million items within the second quarter. The manufacturing information contains gadgets from Redmi, Poco, and Black Shark, alongside Mi fashions that dropped to 2 p.c quarter-on-quarter.

The fifth place was taken by Vivo within the second quarter that additionally confronted a quarter-on-quarter drop of 8.1 p.c in its manufacturing within the quarter to 34 million items that additionally embody gadgets from iQoo.

TrendForce stated that India’s current COVID-19 surge affected the manufacturing of and gross sales performances of Oppo, Xiaomi, and Vivo within the second quarter.

Market share and manufacturing quantity of prime six smartphone distributors in Q2 2021
Picture Credit score: TrendForce

The report by TrendForce additionally famous that whereas LG exited the market in April, it produced 9.four million items this yr and had a market share of 1 p.c. The closure of LG’s cell phone enterprise could assist Samsung, Lenovo, and different manufacturers in North America to increase their presence, whereas Lenovo and Xiaomi are anticipated to be the 2 key beneficiaries of the exit in Latin America, the agency stated.

TrendForce additionally corrected its earlier annual estimation of 1.36 billion items with a year-on-year development fee of 8.5 p.c to the present model of 1.345 billion items with a year-over-year development of seven.three p.c in 2021.

“Going ahead, one of many two foremost focuses of statement can be on whether or not the pandemic will trigger an additional decline in smartphone gross sales. As an illustration, whereas Europe and the US are at the moment experiencing a resurgence of infections, Southeast Asian nations have additionally been unable to subdue the newest outbreaks. As well as, the pandemic continues to pose a threat to the smartphone provide chain,” the agency stated.

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