New Delhi: As a part of Google’s collaboration with India’s largest public broadcasting company Prasar Bharati, occasions of nationwide significance just like the Independence Day and Republic Day celebrations will probably be dwell telecast on YouTube and Google Search.
Viewers from throughout the globe will be capable to watch full parade and Prime Minister’s speech dwell on Doordarshan’s YouTube channel, as India celebrates its 73rd Independence Day on Thursday, the web large mentioned in a Tuesday assertion.
The dwell stream will begin at 6:30 a.m. IST. The hyperlink to the YouTube dwell feed will probably be made out there on Google Search – each cellphones and desktop – when customers seek for ‘India Independence Day’.
The very best of Prasar Bharati’s broadcast programming may even be delivered to digital customers throughout age-groups, in various languages.
“Google will also work towards digitising a wealth of content from over two decades from All India Radio and Doordarshan on Google Arts & Culture, and host digital archives of Prasar Bharati in over 12 Indian languages on YouTube,” Google, which owns Youtube, mentioned.
Based on Prasar Bharati, the partnership has additionally performed a key function in making a mindshare for the general public broadcaster among the many younger viewers who’re digitally savvy and are more and more consuming media by smartphones and different units.