IPL Viewership Up By 28% Compared To Last Year, Says BARC Report

New Delhi: The 13th version of Indian Premier League (IPL) is garnerinng extra viewership than its earlier season, in keeping with information launched by Broadcast Viewers Analysis Council (BARC) India.

“The IPL was a blessing to all those who wanted something from the ‘old normal’. The viewership of the IPL has increased from last season, as the data shows,” BARCIndia have knowledgeable in s tweet.

Information supplied by BARC reveals IPL 13 registered 7 billion viewing minutes for the primary 41 matches aired throughout 21 channels, which is 28 per cent increased as in comparison with IPL 12 on the similar stage. IPL 12 had obtained 5.5 billion viewing minutes for 44 matches aired throughout 24 channels.

The info additionally confirmed that efficiency per match of IPL 13 is increased than the final season. The cume attain of IPL 13 for 41 matches was 108 million, 11 per cent increased than IPL 12. Earlier, it had registered 98 million of cume attain.

Some netizens felt that Covid-19 had a task to play within the viewership change.

“Nobody can watch on the stadium, so its ultimate everyone can watch only on TV. So it’s obvious the number of view will be higher.. you must thanks to COVID 19 lockdown. Its played major part,” one wrote.

One other wrote: “It helps that audience is ‘locked down’ in front of TV, without access to other live entertainment.”

IPL 2020 is being hosted in UAE this yr, from September 19 to November 10.


Additionally Learn | IPL 2020: RR Clinch Victory From KXIP By 7 Wickets

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