Heidi Klum and daughter Leni workforce up once more for lingerie model’s newest advert marketing campaign
Heidi Klum and her daughter Leni Klum posed collectively once more for an additional advert marketing campaign for lingerie model Intimissimi.
Heidi shared a photograph of herself and Leni carrying matching purple silk pajamas in a vacation advert.
“Spoil your self or somebody in your reward checklist with new vacation items out there in @intimissimiofficial shops and on-line,” she captioned the picture.
HEIDI KLUM AND DAUGHTER LENI, 18, CRITICIZED FOR LINGERIE SHOOT
This is not the primary time Heidi and Leni have posed collectively for the Italian lingerie model. Intimissimi posted pictures of the 2 posing collectively in bras and underwear in October. The advert marketing campaign acquired blended opinions on-line.
“Sexualizing your daughter the second they flip authorized is bizarre,” one particular person wrote on the publish.
“Very disturbing,” a consumer added.
“I prefer to suppose I am progressive in these items however mother and daughter in lingerie in the identical video shoot is only a bit ick,” one other consumer stated.
Others praised the unique marketing campaign.
“Wonderful mom and daughter,” one wrote.
“Wow, lastly a mommy mannequin together with her daughter as a substitute of influencers I am sick of seeing on a regular basis,” one consumer added. “Good commercial this time.”
LENI KLUM SPEAKS OUT ON CONTROVERSIAL LINGERIE PHOTO SHOOT WITH MOM HEIDI KLUM: ‘WE HAD AN AMAZING TIME’
One other consumer addressed the backlash, questioning why everyone seems to be “pressed.”
“That is truly a really elegant advert for underwear, fantastically embracing the Italian background of this model,” the consumer defined. “It is mom and daughter in on a regular basis underwear and in the event you robotically sexualize this that’s your drawback! You may wanna take into consideration the truth that not each girl’s physique in underwear is supposed to be sexual and that it’s only a common clothes merchandise.”
A consultant for Heidi didn’t reply to Fox Information Digital’s rapid request for remark.
Leni responded to the blended reactions over her preliminary marketing campaign together with her mother.
“I truthfully didn’t have a look at numerous the reactions,” Leni informed Web page Six.
“I’m general proud of the marketing campaign, and I had an incredible day with my mother. I believe the pictures turned out nice, and we had an incredible time,” she added.
The younger mannequin admitted she would not take note of what different individuals must say about her work.
“I simply don’t have a look at it, truthfully,” Leni stated. “If I don’t have a look at it, I don’t must pay any consideration to it, so I simply don’t know what’s there.”
Leni launched her modeling profession on the age of 16. Klum and her daughter appeared collectively on the duvet of Vogue Germany for the January/February subject in 2021.
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“So excited for my first cowl!! I had a lot enjoyable on set with @voguegermany could not dream of a greater begin!! Thanks for being by my aspect @heidiklum,” Leni wrote on Instagram on the time.
In 2020, Klum revealed that Leni usually hung out together with her on TV units and had aspirations to mannequin and host exhibits.
“She type of comes [on set] and appears and learns not simply what I do but additionally what all of the totally different persons are doing on a TV set. I believe it’s extremely attention-grabbing to her,” the mannequin informed Folks journal. “Whenever you’re that age, you are still making an attempt to determine who you might be, what you wish to be and type of see for the primary time what are all these totally different jobs to make a TV present occur. She does wish to do what I do.
“Who is aware of, perhaps in 5 years once I’m not internet hosting the present any extra, perhaps it may be like ‘Germany’s Subsequent High Mannequin’ by Leni Klum as a substitute of Heidi Klum. Who is aware of?” she joked on the time. “She’s type of enjoying with this concept.”
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