Entertainment

Deepika Padukone’s JNU Stunt: Here’s How It Is Impacting Brands & Endorsements

Deepika Padukone risked virtually each ounce of her credit score out there when she entered JNU to help the scholars who’re allegedly concerned in beginning violence on the premises. In line with speculations it was all a PR stunt for selling her movie “Chhapaak” which backfired. The way in which the actress was trolled on the social media was fairly demoralizing and devastating. However essentially the most affected have been the producers because the film was banned in some areas whereas in lots of areas viewers determined towards watching Deepika’s film in protest of her JNU go to.

Aside from that the same-day launch of “Tanhaji” of Ajay Devgn and Kajol additionally ensured that “Chaapaak” didn’t get the anticipated response. However was that every one? Hits and flops are a standard a part of many Bollywood celebs’ life. Nonetheless, this time round it’s the goodwill of Deepika that’s in danger because of which the manufacturers and endorsements that she represents have additionally been affected.

Manufacturers Determine To Scale back Visibility Of Deepu’s Advertisements

The manufacturers that Deepika represents might get affected by this adverse motion towards the actress which is why many firms have determined to chop down on the visibility of their adverts. In line with superstar managers, this incidence would possibly result in an addition of a brand new clause within the endorsement offers contemplating the dangers concerned when the celebrities resolve to take a political stand.

Such an method can anger the administration and even the die-hard followers might really feel determined to take revenge or dump that superstar. It’s a standard method of the manufacturers to play secure and avoid any controversy. So amid the JNU stunt, Deepika stands to lose quite a lot of new endorsement offers. In line with an government of a media company, the mid-sized manufacturers have determined to stall their adverts carrying Deepika at the very least for 2 weeks.

The “Padmavat” actor with a internet value of Rs.103 endorses greater than 23 reputed manufacturers together with L’Oreal, Vistara Airways, Axis Financial institution, Tanishq, and Britannia Good Day.

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