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WeWork’s rise and fall captured brilliantly in The Cult of We, a story of how dumb ‘good cash’ might be

Adam Neumann, co-Founder and CEO of WeWork until his ousting in 2019, speaks at a tech conference. He billed the company as a tech start-up and disrupter, but it was just a property company - and a very badly run one - two authors explain brilliantly in their book The Cult of We. Photo: Noam Galai/Getty Images for TechCrunch Adam Neumann, co-Founder and CEO of WeWork until his ousting in 2019, speaks at a tech conference. He billed the company as a tech start-up and disrupter, but it was just a property company - and a very badly run one - two authors explain brilliantly in their book The Cult of We. Photo: Noam Galai/Getty Images for TechCrunch

Adam Neumann, co-Founder and CEO of WeWork till his ousting in 2019, speaks at a tech convention. He billed the corporate as a tech start-up and disrupter, but it surely was only a property firm – and a really badly run one – two authors clarify brilliantly of their e-book The Cult of We. Picture: Noam Galai/Getty Photos for TechCrunch

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