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Emmy viewership hits 7.four million, bouncing again from all-time low final yr

The Emmy Award statue on the Academy of Tv Arts & Sciences campus in Los Angeles throughout a “Sneak Peek” behind-the scenes reveal of tv’s largest evening on the Tv Academy in Los Angeles on Wednesday morning.

Al Seib | Los Angeles Occasions | Getty Pictures

The 73rd annual Tv Academy awards present, which aired Sunday on CBS, noticed its viewership rise to 7.four million, based on Nielsen’s preliminary numbers.

Whereas the 2021 viewers was 16% larger than final yr’s, high Hollywood award reveals have confronted declining viewership over the previous decade. Final yr’s predominantly digital present drew only 6.3 million total viewers — an all-time low.

Even the Oscars has suffered. Final April’s ceremony had the fewest viewers the award show has ever received. February’s Golden Globes noticed rankings plummet 60% to only 6.9 million viewers from 18.three million viewers throughout the prior yr.

It is completely potential that these reveals are drawing extra eyeballs than what’s being reported, as Nielsen information would not embrace figures for viewers who watch on streaming platforms. Nonetheless, it appears that evidently audiences have largely turn out to be disinterested in these ceremonies.

And who can blame them? Topping out at over three hours lengthy, these ceremonies can include 16 to 20 minutes of commercials each hour and are sometimes filled with less-than-funny sketches that appear to make the ceremonies even longer.

Sunday’s present received off to a raucous begin, with host Cedric the Entertainer opening the evening with a karaoke rendition of “Only a Buddy” by Biz Markie, aided by Rita Wilson, LL Cool J and Lil Dicky.

Cedric The Entertainer, Rita Wilson, and LL Cool J seem on the 73rd Emmy Awards.

CBS Photograph Archive | CBS | Getty Pictures

The viewers, which included about 500 nominees and friends, joined in, standing up, clapping and singing alongside. The power stage was contagious for the primary hour of the present as “Ted Lasso” snagged two back-to-back appearing awards, resulting in emotional speeches from first-time winners Hannah Waddingham and Brett Goldstein.

Then that power dropped. Apart from a intelligent bit from the forged of “Schitt’s Creek,” whereas they offered the best-directing awards for drama and comedy, and a pretaped sketch that includes widespread actors who did not win Emmy awards, many of the comedic interludes carried out throughout the evening flopped.

This included a brief sketch of Cedric interacting together with his earlier TV wives, a cutaway joke concerning the Met Gala that featured forged members from his CBS present “The Neighborhood,” and Cedric inserting himself into notable TV moments just like the vice presidential debate.

Sunday’s Primetime Emmys did have some steep competitors, as they coincided with a soccer matchup between the Baltimore Ravens and the Kansas Metropolis Chiefs, which tallied 17.69 million viewers.

Correction: A earlier model of this story used preliminary viewers dimension. In accordance with a remaining depend, final yr’s present was watched by 6.three million viewers, based on Nielsen.


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