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Apple unveils new design options for Apple Watch Sequence 7

Apple confirmed off the newest design for the Apple Watch Sequence 7 on Tuesday, displaying an all-new structure for the favored digital watch.

Apple hasn’t modified the watch a lot because it debuted in 2015, however the newest model contains a new structure and adjustments distinguishing it from its predecessors. 

Whereas the watch beforehand got here in two completely different dimension choices — 40 mm and 44 mm — Apple unveiled new 41 mm and 45 mm sizes that may have bigger shows and improved display expertise. 

Apple COO Jeff Williams stated the Apple Watch Sequence 7 “takes all the good options of Apple watch and combines them with our largest and most superior show ever.”

The 45 mm model may have a 396 x 484 decision and Williams stated the brand new retina show provides almost 20% extra display space than the Sequence 6 and greater than 50% extra display space than Sequence 3. 

The Sequence 7 additionally reduces the borders to 1.7 mm, which is 40% thinner than Sequence 6.  


“It is an unbelievable innovation that maximizes the display space whereas barely altering the scale of the watch itself. And the form of the watch has additionally been refined. Each the case and the show of Sequence 7 have softer and rounded corners. The brand new show refracts mild at its edges for a delicate wraparound impact, making a seamless integration with the curvature of the case,” Williams stated. 

“It is also as much as 70% brighter indoors when your wrist is down, making it even simpler to discreetly test the time. This new show is an trade first and we totally optimized the person interface for it.”

Lauren Braun, Apple Watch product supervisor, added that buttons have been redesigned and enlarged to enrich the dimensions and form of the brand new show. The watch’s stopwatch, exercise and alarms at the moment are simpler to faucet and may match 50% extra textual content on display than the Sequence 6. 

There are additionally new methods to enter textual content and a full keyboard that you would be able to both faucet or slide from letter to letter, Braun defined, including that the watch makes use of machine studying to foretell the phrases you are typing. 

The brand new watch will likely be out there later this fall. The Sequence 7 will value $399.

There are additionally new watch faces designed particularly for Sequence 7. Braun stated the brand new watch face animates whenever you increase your wrist, pushing the dial out to the sting. 

“All of those enhancements give Sequence 7 the very best person expertise of any Apple watch. We additionally improved sturdiness, which is one other important facet of Apple Watch. Sequence 7 is probably the most sturdy Apple watch we have ever constructed,” Braun stated.

“It has our most crack-resistant entrance crystal because of a stronger and extra strong geometry. It is also the primary Apple watch to have IP6X certification, so you do not have to fret about sporting it in dusty environments. It is nonetheless swim proof with WR50 water resistance. With our greatest ever sturdiness, you possibly can take Sequence 7 wherever you need to go and use all of it day lengthy with the identical, nice 18 hour battery life.”

Apple additionally introduced that the newest watch fees 33% sooner than the Sequence 6 and has an up to date charging structure with a brand new quick charging USBC cable. It now takes 45 minutes to go from zero to 80 % cost and eight minutes of charging is sufficient for eight hours of sleep monitoring, in accordance with Braun. 

Williams added that Sequence 7 will likely be out there in 5 new aluminum colours — midnight, starlight, inexperienced, blue and crimson. It’ll even be out there in silver, graphite and gold chrome steel in addition to pure and house black titanium. 

There will even be new Nike and Hermes fashions of the Sequence 7 that include leather-based bands and different options. Sequence 7 is suitable with all present bands that may be matched with the brand new slate of colours. 


The Sequence 7 aluminum watch instances are made with a 100% recycled metallic and all magnets in Sequence 7 use 100% recycled uncommon earth components. 

Williams famous that Sequence Three nonetheless prices $199 and Apple Watch SC begins at $279.

The newest watch comes with a bevy of different options together with methods to test your blood oxygen stage, meditation instruments and trackers displaying how briskly you are transferring.   

Apple additionally introduced that the Watch OS eight will now have the ability to detect whenever you start using a motorcycle and can remind you to start out a exercise, robotically pausing and resuming in the event you cease. It’ll even have the ability to inform in the event you fall. 


Leo Gebbie, principal analyst for CCS Perception, advised ZDNet that at the beginning look, the newest Apple Watch is “one other iterative replace.” 

“However the bigger display permitting greater digital buttons and as much as 50% extra textual content on display ought to definitely enhance usability. I would anticipated to see a bump in battery life on the Apple Watch, as house owners proceed to clamor for smartwatches to last more, however Apple has determined to not deviate from its 18-hour battery life. The sooner charging will likely be welcomed, however for these wanting to trace their sleep it will be far simpler to supply a battery that lasts a few days,” Gebbie stated. 

“Regardless of these considerations, the Apple Watch continues to promote in file numbers and dominates the smartwatch market by a distance. Clearly, customers are glad sufficient with the day by day charging routine, and I anticipate that different enhancements to the Watch will likely be very nicely acquired. New options equivalent to devoted exercise monitoring and fall detection for cyclists add to the Apple Watch’s capabilities within the health house. They will be a welcome replace for brand new and present house owners. The enhancements additional the Watch’s credentials as the very best all-round smartwatch.”


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