Mumbai: Amazon has partnered with Megastar Amitabh Bachchan to energy the corporate’s digital assistant, Alexa, as its first superstar voice expertise for its customers in India.
“Amitabh Bachchan will partner with Amazon to deliver a unique voice experience. To get a flavour, just say ‘Alexa, Say Hello to Mr Amitabh Bachchan’ on any Alexa-enabled device,” the corporate mentioned in an announcement.
The Amazon Alexa group will work carefully with Bachchan to seize his voice and ship a brand new voice expertise to clients.
It is going to embody standard choices like jokes, climate, shayaris, motivational quotes, recommendation and extra.
Huge B’s voice will likely be obtainable on Alexa units subsequent 12 months, the corporate mentioned.
“Technology has always given me an opportunity to adapt to new forms. Be it in movies, TV shows, podcasts and now, I am excited to create this voice experience in partnership with Amazon and Alexa. With voice technology, we are building something to engage more effectively with my audience and well-wishers,” Bachchan mentioned on becoming a member of Alexa’s voice expertise.
Notably, Amitabh Bachchan is the second superstar to affix Alexa’s Celeb Voice Programme after Hollywood actor Samuel L. Jackson who had joined final 12 months in December.
Alexa, is on the market on the Hearth TV Persist with the Alexa Voice Distant, Hearth TV Version, Alexa app, Amazon procuring app for Android, and varied different third-party units like cell telephones , Bluetooth audio system, headphones, transportable units and good TVs.
(With Company Inputs)
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